Title Sequence Joy



Nice little title sequence here for How We Built Britain . I think it was made by a guy called Gareth Edwards, though I can’t find a direct attribution anywhere.

I’m not a typehound like many graphics designers and motion graphics artists - primarily because I’m not particularly attracted to the closed system and rigid setting of typography - but this piece plays with type quite freely. Some of the buildings have been perfectly conceived, modelled and textured all in glorious HD and the overall effect is superb. But I’ve noticed a little criticism here - mainly technies picking apart the quality of the motion track and typophiles lamenting the use of a bog-standard font like Arial. To me, it looks great and I would have loved to work on it - I imagine that there were legions of BBC viewers cooing ‘oooh, isn’t that clever’ into their tea when watching this.